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The evolution of agenda-setting theory : how local TV station's Facebook posts affect news decisions of evening broadcasts
(University of Missouri--Columbia, 2018)
between the gatekeepers who make editorial decisions for the station and the community the television station serves. During the day, a TV station might post to Facebook several stories in progress, and this research explores whether the stories that get a...
Dynamic framing processes between an organization and its audience : an examination of the Equifax cybersecurity crisis
(University of Missouri--Columbia, 2019)
that messaging depending on the public's reaction. For the purposes of this research, a crisis is defined as a dynamic process that involves an evolving conversation between organization and its audience. Due to the gap in current research on this topic...